Mobile First is a podcast inspired by a movement. A paradigm shift. A new way of life. Mobile-first is a strategy for connecting with users in the moments that matter, delivering experiences that are effortless, immediate, and contextually relevant. Mobile-first isn’t a buzzword. It’s not a trend. It’s not a web-versus-app mentality. Mobile-first is about the role mobile plays in the way people live their lives. It means brands have unprecedented opportunities — to engage customers, and modernize the way they do business, from that first mobile-moment to simultaneous experiences across devices. The Mobile First podcast helps listeners understand this rapidly changing creative, business, and technical landscape from those who are leading the era. Join us every week for insights into what mobile means today and where it’s going tomorrow.
Mobile First is a podcast that takes its inspiration, and name, from innovation itself. Each week, we put the spotlight on mobile —